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Why Quick, Cheap Food Is Actually More Expensive

By: for The Huffington Post on Sept. 11, 2010
World News
Photo Credits: www.mynews.in

The odd paradox is that junk food is cheaper than healthy.

I was in a grocery store yesterday. While I was squeezing avocados to pick just the right ones for my family's dinner salad, I overheard a conversation from a couple that had also picked up an avocado.

"Oh, these avocados look good, let's get some."

Then looking up at the price, they said, "Two for five dollars!" Dejected, they put the live avocado back and walked away from the vegetable aisle toward the aisles full of dead, boxed, canned, packaged goods where they can buy thousands of calories of poor-quality, nutrient-poor, factory-made, processed foods filled with sugar, fat, and salt for the same five dollars. This is the scenario millions of Americans struggling to feed their families face every day.

The odd paradox is that food insecurity--not knowing where the next meal is coming from or not having enough money to adequately feed your family--leads to obesity, diabetes and chronic disease. Examining this paradox may help us advocate for policies that make producing fresh fruits, vegetables, and whole other foods cheaper, while rethinking the almost $300 billion in government subsides that support the production of cheap, processed food derived from corn and soy.

At the same time, a Food Revolution, along the lines of that advocated by Jamie Oliver, a radical chef, can help Americans take back their table and their health from a food industry that has driven us to eat more than 50 percent of our meals out of the home compared to less than 2 percent 100 years ago. And most of those meals eaten at home are produced in plants, not grown on plants, are from a food chemist's lab, not a farmer's field. Cooking and eating whole fresh foods at home, can be cheaper, more fun, and simpler than most people think.

Read the rest here: http://www.huffingtonpost.com/dr-mark-hyman/why-quick-cheap-food-is-a_b_681539.html

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