Recently, volunteers of The Pancajanya Project (www.MotelGita.org), a branch of ISKCON established a project dedicated to place at least 1 million Bhagavad-gitas in guest rooms across the U.S.
A few days ago, Vaisesika Das from San Francisco was interviewed about this initiative by CBS Television: http://cbs5.com/video/?id=67219@kpix.dayport.com