Starting today, Johns Hopkins Hospital’s Wellness Corner in its main cafeteria will go meatless on Mondays, encouraging, staff, patients and visitors to load up on healthy fruits, grains and veggies.

Only vegetarian meals will be served in the hospital’s Cobblestone Cafe in observance of the national campaign launched in 2003 by Hopkins Bloomberg School of Public Health and the Johns Hopkins Center for a Livable Future. The goal: to reduce meat consumption by 15% to encourage better health for people and the planet.

The program caused quite the stir when it was embraced by Baltimore schools last year. But nationwide, efforts to go meat-free are catching on. Leaders in San Francisco — shocking, I know — passed a resolution just last week encouraging residents to eat their veggies on Mondays. But even in a city where hippies wear their eco-consciousness on their sleeves, residents don’t seem to be rallying behind the movement just yet.