We look for happiness on many levels; through our bodily faculties, through emotional comfort and through intelligence and ego.
In his paper "A theory of motivation", Abraham Maslow outlined the famous “Hierarchy of Needs" model. He explained that individuals are driven to pursue various things in life. However, only when basic needs are met can one begin to focus on higher pursuits.
I once heard a leadership guru who exclaimed “catch your people doing something good – catch them doing something right!” It’s easy to point out mistakes, inadequacies and deficiencies in people – there are plenty of them. But how often do we see the good, and consciously vocalize and appreciate that?
Life in this world is very calculative. Before we give something we calculate what we’ll get back. Before we take a risk we calculate what we could lose. Before we invest in a relationship we calculate what benefits it will bring us. Before we extend ourselves for someone else we calculate how worthy they are of our help.
Most of us are aware of the benefits of being positive in Krishna consciousness, and so do those who seek material success.